Today I’m talking to Founder & President Jon MacDonald over at TheGood.com
TheGood.com convert more of your existing website visitors into buyers.
If you're frustrated with low online sales and are experiencing any of the following, then you are going to love today's episode:
Resources mentioned in this episode:
Don't Make Me Think, Revisited. By Steve Krug
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.
Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think is a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated… and best of all–fun to read.
If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.
“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
– Jeffrey Zeldman, author of Designing with Web Standards
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Phil Adair Online Marketing
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Phil Adair is the host of one of the most downloaded online marketing podcasts on the internet. (Go here to subscribe and listen to The Online Marketing Strategies Podcast.)
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Let's identify how your online presence is right now if you could be leaving money on the table...
I've been helping businesses cut through their online marketing chaos and overwhelm for over 14 years.
We'll talk about where you are now, and then come up with suggestions on how to best leverage your efforts!